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This very consequent natural body care product (pure certified organic plant-based fair trade products only!) manufacturer is almost completely self-reliable for its energy: they use windpower from their own wind generator, use hay and waste products for heating, and recycle all that can be recycled. Their buildings don't require heating or cooling. Bicycle commuting is rewarded with incentives. In 2000, Urtekram was the first organic company in the world to be certified in accordance with the environmental standard ISO 14001.